In recent times, padel has become a vehicle for the vehicle tool that allows that allows to reach educational, therapeutic and social integration objectives. The incorporation and implementation of social programs in padel clubs not only allows us to offer a wide and close vision of this sport, but also reinforcing the company’s brand image. The company’s brand image, which shows a strong commitment to the most prominent and underprivileged causes.
Social programs in padel clubs promote understanding, solidarity and respect among their employees and users, with sport being the essential driving force. In this way, it is possible to to develop multiple activities in which the organization provides shovels and sports equipment and publicizes the work of the schools.
Thanks to Playtomic there is the possibility to be informed of all the initiatives and social programs in padel that arise, being the most recurrent ones solidarity padel matches and tournaments. The company has also carried out specific charitable actions for specific causes such as the fight against ALS or childhood cancer, among others. They can be timeless campaigns or linked to a specific time of the year.
A general change of mentality
Companies are redoubling their efforts in their Corporate Social Responsibility (CSR) commitments. Corporate Social Responsibility (CSR) and actions of GCT to find meaning in work and unite all its employees in proposals for solidarity actions that unite them in the same corporate mission and common solidarity values. In this way, it will be possible to transmit a human image of the entity. Therefore, the implementation of social programs in padel clubs will always be a preferential option.
The objective may be to to facilitate access for people with special needs to appropriate sports and social programs adapted to their abilities and circumstances, using padel as a social tool, or as a method of raising awareness among the general population. And adapted to their abilities and circumstances, using padel as a social tool, or as a method of raising awareness among the general population.
Initiating social programs in padel clubs serves to foster commitment, reinforce company values and respond to employees’ search for meaning. However, they must be tailored to the sector of their activity and strategy and to the wishes and concerns of their employees and users. All this will generate a positive work environment.
Main social causes supported by padel clubs
The most common social causes or programs in padel clubs are those related to education, integration and employment. related to education, integration and employment. The integration of disabled people in society and in sports is included in this last section. It also advocates welfare action related to the distribution of food to the most disadvantaged.
A separate chapter should be devoted to actions related to the environment. The third most popular cause among companies. The ecosystem requires, with increasing urgency, direct support and often involves the massive mobilization of companies and sports clubs, in this case, padel clubs.
Examples of social programs
If we talk about social programs in padel clubs, it is possible to develop specific strategies such as:
Recruit internal ambassadors
A gamification or reward system can be established within the club, in which, in a fun way, members commit to a charitable cause with the aim of obtain a higher scores, status or rewards.
Organize awareness challenges
This is one of the most widespread social programs in padel clubs that helps to unite the group and promote corporate values, raising funds for a specific association. In this sense, activities such as charity matches, charity races or charity meals can be organized to raise specific funds.
Organize a collection
At the headquarters of the entity will be an optimal social program in the padel clubs that will take advantage of its social recognition. You can choose a theme (clothes, shoes, food or toys) and organize it directly by the organization itself, or ask an association to organize the collection.
Make donations
In line with the previous proposal, there are social programs in padel clubs in which they try to show the link between sport and solidarity causes. to demonstrate the link between sport and solidarity causes. The donation of blood or the donation of basic necessities in specific campaigns during the season will help to create an image of corporate unity.
Awareness days
Collaborative workshops can be developed between the users of climate issues. The players are encouraged to participate in the game by creating murals or specific activities that encourage unity among the players. At the end of the day, it is a way for the sport to serve as a link to solidarity and commitment. A unique initiative would be to promote the sustainable or green mobility. The aim of the project is to promote the use of bicycles or public transportation for all players to attend club matches.
These are just a few examples of the coherent social agenda that can be set by the different entities for their social programs in padel clubs. An image of unity, humanization, emotional responsibility and unbeatable marketing.
